about new fragrance trends

Quarterly Fine Fragrance Reports

The Fine Fragrance Trend Stories Reports track and discuss the hottest trend stories of the season. The Reports tracks launches in mass, premium, indie and niche across all genders to identify new scent themes that will be influencing trends that will ‘trickledown’ across the fragrance sector, helping you and your team develop new scent collections.

Monthly New Product Trend Report Subscriptions

Monthly New Product Trend Report

New Product Trend Reports: Home Fragrance

£600.00£2,400.00 Inc.VAT

Monthly New Product Trend Report

New Product Trend Reports: Personal Care

£600.00£2,400.00 Inc.VAT
£1,200.00£4,800.00 Inc.VAT

Monthly New Product Trend Reports

Receive a trend update report straight to your inbox each month for home fragrance or personal care (or a combined subscription). With 3 different subscription packages available to suit any budget. The Reports include all the latest global launches and collections in your chosen sector with key trend insights so you can identify new fragrance ideas and inspiration.

Seasonal Home Fragrance Trend Forecasts

Our Home Fragrance Trend Forecast is designed to be immediately ‘actionable’ by global creative teams, and offers an in-depth insight and analysis into the next new seasonal fragrance trends for the home.

Over 58 pages we spotlight the 6 key trends that will be driving fragrances in the consumer market – from the origin of the trend to it’s revolution, or evolution, – each trend is then summarised with new ideas for future olfactive directions.

Each trend includes; Introduction Board, Trend Mood Board, Trend Drivers Story Board, Colour Influences Board, Fragrance Inspiration Boards; Fine Fragrance, Personal Care & Home Fragrance, an Ingredient Story Board and New Fragrance Directions.

We also produce a 36 page Occasions & Celebrations Home Scents Forecast which includes 8 MUST HAVE seasonal scents, plus 24 new scent suggestions for key celebration days from Easter to Halloween depending on the season the Forecast covers. There are also 6 extra trend stories with 24 ready to go scent suggestions with descriptive notes.

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