Featured downloads: discover the latest Reports, Subscriptions and Fragrance Trend Forecasts

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Monthly New Product Trend Report

New Product Trend Reports: Home Fragrance

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Monthly New Product Trend Report

New Product Trend Reports: Personal Care

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fragrance trend reports


Instant access to a reports & forecasts produced by a fragrance industry marketer

Built for the fragrance industry these seasonal forecasts, and category focused reports track, interpret and predict new scent directions for the fine fragrance, home fragrance and personal care market for a guaranteed competitive edge. 

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Bespoke marketing services that allow you to add an experienced fragrance marketer to your team or to complete projects

Get Reports, Presentations, Decks and Category Reviews completed within quick timeframes. Develop content, websites, corporate materials and social media marketing with a industry insider.

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fragrance reports and forecasts


Get monthly global new product updates and trend insights.

Choose your reports; for the home fragrance or personal care sector teams. Choose your subscription length; 3, 6 or 12 months. Delivered straight to your inbox.

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Trusted by fragrance manufacturers and companies worldwide

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Marketing & Trends Agency; TrendAroma was founded in 2016 to provide dedicated support to the fragrance industry.

TrendAroma Marketing brings almost 20 years of marketing experience, fragrance expertise, product knowledge, market analysing skills, research competence and commercially proven trend forecasting abilities together.

Each year TrendAroma produces a suite of macro forecasts and reports looking at fragrance trends and forecasting the new focus fragrances, notes and ingredients for the future. Every downloadable report or forecast is produced with a global outlook ensuring they have broad relevance across all regional markets. Our trends are validated by data, industry examples and our specialist trend tracking methodology

Bespoke consultancy services support and assist marketing activities for teams across the globe, giving customers access to retain, or work on a project basis with, an experienced fragrance marketer.

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