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Fragrance
intelligence for
what comes next.

Trend reports, new launch intelligence and bespoke research that help fragrance teams spot opportunities, inspire innovation and make confident decisions.

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INSIGHTS BUILT FOR    Fragrance Houses  *  Ingredient Suppliers  *  Consumer Brands  *   Creative & Evaluation Teams

Instant access to fragrance trend reports

Download fragrance focused trend reports on key scent sectors to inspire creative new product development.

Latest Reports and Forecasts

Work with an experienced fragrance marketer

Get complete support on any marketing project from a fragrance industry specialist

Bespoke Marketing Support
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Product Trend Reports

Support your teams creativity and commercial knowledge by subscribing to our monthly new product trend reports 

 

New Product Trend Reports

FIND THE RIGHT SUPPORT

Choose the intelligence your team needs.

READY MADE INTELLIGENCE

Stay ahead of the market

Focused, visually rich reports created for fragrance, marketing, creative and product development teams.

  • Track launches and competitors
  • Translate trends into fragrance opportunities
  • Strengthen briefs and presentations
BESPOKE RESEARCH

Answer your specific brief

Tailored category intelligence, opportunity mapping and customer ready presentations built around your priorities.

  • Market and category intelligence
  • Competitor and launch analysis
  • Forecasting and concept direction

LATEST INTELLIGENCE

Reports designed to be used, not simply read.

Clear, commercially relevant intelligence that teams can take straight into innovation sessions, briefs and customer conversations.

MONTHLY INTELLIGENCE

New Launch Reports

A curated global view of the launches, fragrance directions and category shifts shaping home fragrance and personal care.

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QUARTERLY INTELLIGENCE

Fine Fragrance Trends

Commercially relevant analysis of the cultural narratives, olfactive movements and innovations influencing fine fragrance.

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SEASONAL FORECASTING

Home Fragrance Forecasts

Forward looking creative direction, from macro themes and visual worlds to fragrance concepts, notes and opportunities.

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FROM INSIGHT TO ACTION

One intelligence partner. Multiple teams.

Bring fresh cultural, visual and olfactive stimulus into creative development.

Understand category movement, competitor activity and evolving consumer desire.

Turn insight into stronger briefs, relevant concepts and persuasive stories.

Trusted by leading fragrance teams worldwide

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What does your team need to know next?

Whether you need an existing report, a tailored subscription or bespoke fragrance intelligence, let’s discuss the right approach.

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© 2026 TrendAroma