Category Archives: Home Fragrance

Home Fragrance Scent Trends: Cocktails notes make perfect home scents

The cocktail and drinks trend is still in full swing. Lime Mojito, pink fizz from Prosecco to Gin and citrus infusions top the list in summer 2019. Looking back at the New Product Report for Home Fragrance so far this year, the influence crossing over from cocktails, both traditional ‘flavours’ and new concoctions look set to continue.

This latest collection from Homesick Candles is beautiful. It’s so important these days to convey fragrance types and scent online – packaging and product shots are key and I think you’ll agree that they have done a fabulous job! Read on to see the new collection plus some of this years launches based on the cocktail/beverage theme that have been featured in some of this years New Product Reports.

The Homesick candles limited edition collection is made up of 3 key ‘cocktails’. I love how decorative home fragrances now come with top, middle and base notes – it just gives it that more sophisticated and complex feel.

Midsummer Mojito
Top: Kaffir Lime, Lemon Wedge, Iced accord
Mid: Mint Leaves, Verbena, Raw Coconut
Bottom: Peppermint Candy, Rum, Sugared Vanilla

Sunshine Spritz
Top: Ruby Pomegranate, Bitter Oranges
Mid: Wild Berries, Limoncello Splash, Quince
Bottom: Blushed Prosecco, Wine Spritzer, Tonka Bean

Poolside Pina
Top: Coconut Waters, Lemon Blossom, Lime
Mid: Orange Rind, Tonka Bean, Pineapple Halves
Bottom: Misted Musk, Coconut Milk, Tiare Flower

Launched by US brand Pier 1 these were a bit of a deviation from the cocktail theme, but still influenced by the alcohol/beverage theme. Obviously Grape was a key note! The pots are beautiful as well – lovely clear, coloured glass and cork lids ready to be re-purposed after use.

In May, Partylite launched Passionfruit Prosecco; a fizzy mix of crisp apple and bright lemon mingled with Summer berries and soft peach.

Bath and Body Works launched ‘Summer Sippin’ with:

Island Margarita – ​ Sweet Mandarin, Island Mango, Sea Salt

Peach  Bellini – Succulent White Peach, Sparkling Prosecco, Sweet Orange

Pink Apple Punch – Green Apple, Juicy Honeycrisp, Pink Melon Punch

Ikea launched its ‘Kanske’ collection, which comprised of 2 limited edition scents inspired by summer drinks and the ‘cocktail theme’; Lime & Mint and Guava & Strawberry.

Lastly, but not least and again inspired by the lime infused mojito (everyone loves a mojito!) the new Jangala candle by Maison La Bougie is filled to the brim with hydrating refreshment and relaxed Cuban vibes.
The scent description reads; Invigorating notes of mint and herbaceous basil are muddled with crushed sugar, ice, and a twist of lemon and lime. Irresistibly fresh and punchy, the Mojito fragrance is a perfect summer scent – light it on weekdays when drinking rum isn’t an option, to get the blissed-out holiday feeling without the hangover.

Scent Notes: Basil, Blackcurrant, Lemon, Lime, Mint, Thyme

So in summary, the trend for beverages is still inspiring home fragrance and will continue to do so as we change seasons. Fall or Autumn (depending which side of the ocean you’re on) will be packed with merry tipples in this trend trackers opinion. The cocktail theme is also a perfect way to introduce limited editions based on classics and also notes of the moment so this trend can easily be considered a ‘megatrend’ – meaning you can’t go far wrong if you use it to inspire collections for years to come!

Home Fragrance Edit: Introducing Otherland

I spend a lot of my time looking at new home fragrances (my New Product Report for home fragrances contains around 100 new launches per month), but in the last 15 years of candle gazing I have to say that the market has never been more exciting than it is now. The ideas don’t seem to stop coming and there are some amazing brands out there on shelf. So I decided to start a mini blog series just to introduce you to some of the latest launches and new products. I’m also going to do on shelf edits so you can see what’s happening out in the marketplace, but one thing at a time!  So meet.. Otherland. This US candle brand is ultra luxurious a little kooky and seriously beautifully designed. You can check out their Instagram for the full story, but below are the latest new launches The Beach Club collection and the Awakening collection from this Spring/Summer plus their core range. 

Beach Club Collection

Brand inspiration for the collection: Our warm-weather vibe is instant nostalgia. Wrapped in fresh guest towels, half napping to the lilt of distant beach-side banter, lazing between moment and memory.

Stone Fruit (Pink)
Beach Plum, Peach Skin and Brown Sugar
Fresh Pearl (Blue)
Sea Crystal, Salt Water and Crushed Shells
Matchpoint (Orange)
Tennis Ball, Cut Grass and Cucumber

Awakening Collection

Brand inspiration for the collection: Flowers are blooming, summer’s within reach, and we’re seeing the world in a whole new light. It’s time to throw open the windows, strike a match, and let the fresh air mix with our freshest scents yet.

Ruby Root (Pink)
Sugarbeets, Grass and Ginger
Purple Petals (Purple)
Lilacs, Hyacinth and Lychee
Extra Hour (Green)
Shiso Leaf , Verbena and Mint

Core Collection

Working hand-in-hand with luxury perfumers, we’ve developed the five candles every home needs to create any kind of vibe.

Valentine’s Candles for 2019

Valentine’s day is going to smell gorgeous this year judging by the fact that there are more candle launches than ever to celebrate the day this year. As I said in this months Home Fragrance New Product Report the general trend is deliciously sweet or sweetly floral, but there are a few fruity notes here and there!

Bath & Body Works. Flower Shop fragrance.
 Sweet Lilac, Pink Freesia, Hyacinth

New, limited-edition scents from Diptyque inspired by roses. The blue Centifolia is delicate, green, and lightly peppery, while the bright pink Damascena is considered to be intense, honeyed and velvety.
Oliver Bonas.. Love Potion.. Rose & Cassis
Opalhouse Prosecco at Target.
Fragrance notes… Orange, Grapefruit, Jasmine

Opalhouse Rose at Target USA: Fragrance notes… Bergamot, rose, Geranium
Bella Freud Loving 2019..Tuberose, Amber & Sandalwood

Boy Smells has taken best selling scents and dressed them up in a dusty pink colour way.

The Petal candle is a blossoming concoction of tree flowers, rose, sage and patchouli.
In French, LES is the plural used for masculine and feminine. It’s also the acronym for  New York City’s most vibrant neighbourhood – the Lower East Side – in which this non-binary fragrance pays homage to.
The Kush candle is a bright, light blend of delicate florals as the cannabis flower merges with white musk, tulip and amber
Cement Your Love in Pomegranate or Sugar Cookie from Gold Canyon.