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A night at the ‘Fragrance Oscars’ with the 2019 USA FIFI winners

Recently the US Fragrance Foundation held their annual awards ceremony celebrating the best new launches voted for by industry professionals and consumers. They also have a brilliant page of more info with packaging, social media and an Awards Journal published on Issu (sample below). Read on to see who won the votes to get one of the industry’s most coveted awards.

Fragrance of the Year: Women’s Luxury: Tom Ford Lost Cherry

Tom Ford’s Lost Cherry is a full-bodied journey into the once-forbidden; a contrasting scent that reveals a tempting candy-like gleam on the outside and a luscious flesh on the inside. Centred on black cherry, it’s accented with voluptuous fruit and breath-taking florals: Turkish rose and jasmine sambac for waves of sweet and tart. Peru balsam and tonka are juxtaposed with sandalwood, vetiver and cedar – giving freshness to the dry down.

Fragrance of the Year: Women’s Prestige : Jo Malone Honeysuckle & Davana

The wildness of honeysuckle, winding through the English countryside.
Climbing. Twisting. Ever more alluring after dark. Fresh with rose and the aromatic, fruity twist of davana. Woody with moss. Warmed by sunshine.

Fragrance of the Year: Women’s Popular: Ariana Grande Cloud

This addictive scent opens with a dreamy blend of alluring lavender blossom, forbidden juicy pear and mouth-watering bergamot. The heart of the fragrance is a whipped touch of crème de coconut, indulgent praline and exotic, vanilla orchid. Sensual musks and creamy woods add a cashmere like feel that seduces the senses.

Consumer Choice: Women’s Prestige: Marc Jacobs Daisy Love

This gourmand radiant perfume for women reveals its first notes in a vibrant burst of sweet cloudberries. Delicate daisy tree petals mingle with sparkling cashmere musks and driftwood to create a lasting and memorable gourmand twist

Consumer Choice: Women’s Popular: Victoria’s Secret Rebel Tease

You have no rules. So that’s how we made this fragrance. We asked our perfumers to create a floral that broke from tradition. And they delivered Tease Rebel, an urban bouquet tied in white leather. Wild Rose clashes with two types of Violets, a pretty mess of florals. Our signature White Leather note is sueded and softly musky. Unexpected. Edgy. A rebellious floral

Fragrance of the Year: Men’s Luxury: Bleu de Chanel Parfum

An aromatic, intensely woody fragrance. It opens with powerful freshness, then lingers with a precious accord of New Caledonian sandalwood that unfurls its generous, powerful notes in a dense and sophisticated trail.

Fragrance of the Year: Men’s Prestige: Dior Sauvage Eau De Parfum 

The powerful freshness of Sauvage exudes new sensual and mysterious facets, amply renewing itself with the signature of an ingenious composition.
Calabrian bergamot, as juicy and spirited as ever, invites new spicy notes to add fullness and sensuality, as the woody ambery trail of Ambroxan® is wrapped in the smoky accents of Papua New Guinean vanilla absolute for greater virility.
François Demachy, Dior Perfumer-Creator, drew inspiration from the desert in the magical hour of twilight. Mixed with the coolness of the night, the burning desert air exudes profound fragrances. In the hour when the wolves come out and the sky is set ablaze, a new magic unfolds

Consumers Choice: Men’s: Paco Rabanne 1 Million Lucky

Woody top notes pulse over addictive hazelnut. A fragrance with a beat. Stimulating the senses

Home Collection of the Year: Diptyque 34 Collection

The 34 boulevard Saint Germain candle has a scent which reveals itself as fresh, green and spicy accords. Damp mosses, crumpled blackcurrant leaves, sun-dried fig leaves all favorite raw materials.

Hall of Fame: Donna Karen Cashmere Mist

Donna Karan Cashmere Mist, is the iconic scent that started it all. A sheer, soft veil of Moroccan Jasmine, Lily of the Valley and Bergamot with warm undertones of Sandalwood, Amber and Musk. Created to seduce the senses, by a woman known for her great passion for all things cashmere.

Perfume Extraordinaire: A Lab on Fire Hallucinogenic Pearl

The air is warmed and stilled, the sky a hazy shade of blue. Here, free of all restrictions we stay up too late, rise too early, just to be here. Here, the gaze focuses, then looks past. Here, a sense of genuine divinity is felt between skin tones and Venetian blonde, leather and lace. And more, much more than this, we do it our way.
Top~ ambrette seeds, bergamot, pinkpepper berries
Mid~ violet, Iriseine De Laire, orris
Dry~ suede, blond woods, musks