Combined Trend Report: 2020/2021 Home Fragrance Forecast
Trends Forecasts contains 60 pages of forecast olfactive information in a creative PowerPoint format
12 key olfactive trend stories for the Spring/Summer 2020 and Autumn/Winter/Christmas 2020/21 season
The forecasts features a bonus trends section covering important seasonal occasions for gifting with new ideas for Valentine’s Day, Easter, Mother’s Day, Halloween & Thanksgiving
Developed to use across all air care sectors; from functional to decorative, mass to premium and niche.
84 key Pantone colours and references with codes plus colour summary to use for packaging, design, wax colours and more (7 for each trend) with a key colour palette summary for the entire season at the beginning of each Report.
Inspirational new market launches and bestsellers in the home fragrance to support each concept and show what’s trending and commercial
Fine fragrance and personal care launches included for ‘trickledown’ inspiration and trend evolution
Concept, mood and lifestyle pages for each trend – creative mood boards and key lifestyle factors to help you and your team understand the marketplace and the trend stories as you develop commercial new ranges for your brand or to customer briefs.
New and key ingredient suggestions: the hot new scent ingredients for the season – so when people say what’s the ‘next big thing’ and what ‘ideas are really hot in home fragrance’ you will have the answer.
Fragrance and name recommendations for each trend: All the work is already done for you. This forecast bundle contains 400 + scent combinations across the 12 key trend concepts – picked to blend together the perfect new fragrance combinations for the seasons.
Pay securely by PayPal (with or without an account) and download immediately, with PowerPoint to follow on email provided at purchase, or request to be invoiced via email above.
Want to know the next best-selling and most commercial ideas to develop for the 2020/2021 home fragrance market? Our new trend forecast bundle has ready made fragrance ideas for your next new ranges. 2 Reports covering Spring/Summer 2020 (Available now) and Autumn/Winter & Christmas 2020/2021 (Coming Soon).
The Trend Forecasts contain 12 key concepts and each concept includes a; Trend introduction Board, Concept Board, Trend Drivers in Lifestyle Board, Trend Drivers in Fragrance & Scents board, Colour Story board, Home Fragrance Market & Product Direction board, Ingredients Story board and Commercial New Directions board. There are bonus trend sections with new ideas for Valentine’s Day, Easter, Mother’s Day, Halloween & Thanksgiving.