A night at the ‘Fragrance Oscars’ with the French 2019 FIFI winners

The 27th French FIFI Awards took place on June 13th 2019 in the centre of Salle Wagram (Paris), bringing together hundreds of professionals and guests of the perfume industry. The French FiFi Awards differ from the UK and US ceremonies with their 3 distinct voting categories.

  • Prix du public – determined by the vote of Internet users
  • Prix des professionnels – determined by the vote of professionals whose companies are members of the Fragrance Foundation
  • Le prix des Experts – determined by the vote of a group of journalists and evaluators of adherent companies.

The public and the panel of professionals vote for perfumes belonging to the same categories and the industry experts, meanwhile, focus on the field of niche perfumery, as well as the exclusive ranges of major brands. Lots of events photos can be found here if you want to people spot! But now..drumroll please..the winners…

Prix du Public Best New Masculine Fragrance: Kenzo Aqua pour Homme

For Him, a dive into a contrasted water. Pink Berries splash the Walnut Leaf with their fresh, fusing notes, a one-on-one with singular, addictive vegetal accents. Crisp and gourmand Sandalwood marries with Cedar in a refreshing duo to surprise us: unctuous, precious, it lends subtle savory notes and vibrates with sensuality to sign this fresh and stylish woody scent.

Prix du Public Best New Feminine Fragrance: Cacharel Yes I Am

Top Notes: Mandarin, Raspberry, Cardamom.
Heart Notes: Ginger Flower, Jasmine, Gardenia.
Base Notes: Milk, Sandalwood.

A bold and daring perfume that will give you the confidence of a bold red lip. The oriental fragrance opens with fruity Mandarin and Raspberry before diving into a spicy floral heart of Ginger Flower and Gardenia. A creamy base of Milk and Sandalwood rounds off the captivating scent. Housed within an eye-catching lipstick bottle.

Prix du Public Best Feminine Luxury Distribution: Chanel Coco Mademoiselle Intense

An oriental, woody and ambery fragrance with an extreme character. The fragrance is structured around an overdose of patchouli, warmed by an ambery accord of Vanilla absolute and Tonka Bean. A heart of rose and jasmine and the contrasting freshness of citrus add their notes to write this powerful score.

Prix du Public Best Masculine Luxury Distribution: Azzaro Wanted by Night

Cinnamon, Mandarin, Cumin, Incense, Cedarwood, Tobacco and Cypress

Prix des Professionnels Best New Feminine Fragrance: Givenchy L’Interdit

The elegance of white flowers; bright orange blossom, addictive jasmine and creamy tuberose, paired with an ‘Intense Black underground’ accord made up of smoky vetiver, earthy patchouli and a sensual ambroxan.

Prix des Professionnels Best New Masculine Fragrance: Hermes Eau de Citron Noir

Inspired by Black Lime or Noomi Basra, a very flavourful dried lime (without the fresh notes) used in Middle Eastern cuisine. A striking and explosive scent with its innovative juxtaposition of accords including black tea and Paraguayan wood. Citrus fruits are bright and invigorating, while the smokier, woodsy aroma of black lime excites the senses. 

Prix des Experts: Best Independent Niche Fragrance: Memo Moroccan Leather

Recalling the white-meets-blue tones of Chefchaouen city and the delicate iris fields splayed throughout Morocco, this musky scent will transport you to the indigo city. Key notes of floral iris butter and ylang ylang combine with leather accord and smoky vetiver fraction oil to create the perfect balance of uplifting freshness and alluring richness, which lingers irresistibly on the skin.

Prix des Experts: Best Affiliated Niche Fragrance: Diptyque Fleur de Peau

A tribute to the mythical love between Psyche and Eros, which led to the birth of their daughter, Hedone. One scent can convey this legend: musks. At the heart of Fleur de Peau, they are cottony, soft or moist. Highlighted with iris and ambrette seed, they reveal their full tactile dimension.

Prix des Experts Best Fragrance in Exclusive Collection of Major Brands: Bottega Veneta Parco Palladiano XIV – Melagrana Eau de Parfum

Fresh and radiant, the EDP perfectly captures the aromas of spring’s awakening, with enticing notes that evoke the rebirth of flowers and fruits, anchored by an intense and resinous cedarwood base. Recalling the bursting vibrancy encapsulated within the juice-filled pearls of plump, ripe Pomegranates, tempered with the bright rays of early morning sunshine, the delicate pale pink juice boasts a sunny fragrance with hints of Mandarin and sweet Blackcurrant buds yet to bloom.