Category Archives: Trends

Ingredient tracking: Watermelon is #trending in personal care in 2019

Each month as I track trends for my New Product Reports, Bath and Body Trends and Key Insight Reports, I see patterns begin to emerge. Certain ingredients are favoured more than others (Raspberry in home fragrance for example, Rose in skincare, guarana in men’s launches), but this summer (although it’s not a ‘new, new’ ingredient) we are seeing juicy, bright and ultra hydrating watermelon firmly in the spotlight for personal care. 

The watermelon effect is down to Glow Recipe, a Korean beauty inspired brand, where watermelon is a star. Their key product is a face mask which has a wait list of 8000 people and sells 1 every 3 minutes (scroll down to watch a video of it being made of the brands Instagram). A Sephora bestseller with $30 US Dollars of sales in 2018 makes it a hot commercial ingredient.

Watermelon is a fruit similar to pumpkin and cantaloupe, that is made of 92% water, which means that a product containing watermelon will be extra hydrating for your skin. The fruit also includes Vitamin A, B6 and C, which help to aid the immune system and allows your skin to benefit from antioxidants.

In July’s edition of the New Product Report for Bath & Body I highlighted some of the key new launches with a watermelon theme in the new notes and ingredients section of the monthly report. Check them out below.

New Notes & Ingredients: Watermelon

One sold every 3 minutes

St Tropez Self Tanning with Watermelon infusion

Hallyu Watermelon Masks

Bliss What A Melon Water Jelly

Milk Make-up Brightening Serum

Sanctuary Spa Wet Skin Radiance Jelly with Watermelon

Crabtree & Evelyn signals a new era after focusing on their heritage

Reading news at the beginning of 2019 that Crabtree and Evelyn were disappearing from the retail space and going online save for one retail concept store was not surprising. The brand has a loyal following, but being an avid product trend tracker (it’s part of my job after all) it was easy to see they were leaving innovation and product development behind and simply focusing on their cult best sellers. 

Cosmetics Design did a very good article on what went wrong, but essentially it was relying on its legacy rather than connecting with its customers needs or diversifying to meet the demands of new customer bases. 

However, fortunes look set to change, as this month the brand debuts a redesigned e-commerce site and content platform. Not only have they managed to keep their older brand lines for their loyal customers, but they’ve come up with a refreshing new and simple idea that really fits their brand story/heritage and fits with a new generation of consumer. Inspired by Cyrus Harvey, wanderlust and nature enthusiast and also the brands founder the new ethos is; Born Curious. Grown Wild. 

The new and refreshed website and carefully created social media platforms focus on 2 new collections named..Crabtree and..Evelyn! Crabtree is a gender-less collection with apple as a core ingredient focus, whilst Evelyn focuses on rose.

The website sums the collections up: Crabtree; For him. For her. For every lifestyle. Meet the unisex collection that’s refreshingly different.

Evelyn Rose; born from a rebellious desire to do things differently, a rose-inspired collection that’s not all soft and floral – it’s got thorns and attitude. 

The Crabtree collection is designed to be shared and the unisex collection balances both sweet and spicy notes so it doesn’t step into masculine or feminine territory. The crabapple influence hasn’t been forgotten though and many of the products contain apple extract, apple fruit water and apple AHA’s. 

The Raw Instinct Scent opens with a burst of unexpected fruit (citrusy pomelo and lemon-laced kumquat) – it’s refreshingly distinct. 

  • Top Notes: Pomelo – refreshing citrus, Kumquat – sweetness with a hint of lemon and pine.
  • Middle Notes: Eucalyptus – airy, green aroma, Apple blossom – delicately floral, Jasmine – subtly sweet.
  • Base notes: Vetiver smoke – earthy to add depth, Papyrus – a pinch of spice, Guaiac woods – for longevity.

The 8 piece collection includes; Refresh + Renew Face Foam, Renew + Nourish Hand Cream, Cleanse + Awaken Shower Gel, Smooth + Refine Body Lotion, Buff + Invigorate Body Bar and Raw Instinct Scent.

Evelyn Rose is a modern scent with a collection that puts skin care as a primary focus.

Femme de Force, the fine fragrance of the collection, bottles up the fiery spirit of a rose and detonates attitude with every spray. The range includes Soft Touch Face Foam, Lustrous Body Oil, Satin Hand Cream, Femme De Force Scent, Silky Body Lotion and Velvet Body Melt.

  • Top notes: Italian Lemon – a burst of citrus, Elemi – aromatic resin, Olibanum – sharp frankincense, Cassis – refreshing blackberry.
  • Heart notes: Rose – a woody rose that’s not your average pretty petal, Nutmeg – for added warmth, Cashmere woods – harmonic blend of musk and wood.
  • Base notes: Vetiver – adds an earthy edge, Guaiac wood – an exotic wood that has hints of tarmac and smokiness, Musk – for a sensuous finish.

The brand is losing its traditional heritage products either. In another very clever brand development they have kept the old, bestselling products and simply renamed the collection ‘The Archives‘. 

I really have to say that I think the new collections are clever, simple and thoughtful. They have a personality and story as well as key ingredients and on trend product formats. 2 of the biggest trend influences have been merged. K-beauty is all about more and Scandi Beauty is all about less and I think this brand has released a really good capsule collection combining this ideas in 2 core collections, that more importantly, can be added to in order to keep it fresh and on trend for the new generation of consumers. Bravo Team C&E!

Scent your life: Home Fragrance brand Paddywax launch bodycare

The newest release from popular US home fragrance brand Paddywax includes 6 new fragrances developed for a bath & body range, which includes bar soap, hand cream and eau de parfum. More and more brands are crossing categories to make scent an immersive experience.

Lavender Sage: (fresh) a sophisticated mix of fresh herbs, soft musk, and a hint of vanilla.
Rosewood Vanilla: (woody) a warm, delicately spiced vanilla blend with subtle notes of cedar and bergamot
Sea Salt & Plumeria: (fresh) bright notes of sea salt atop an aromatic base of driftwood
Eucalyptus Santal: (woody) with a burst of eucalyptus and cucumber, this lush medley is grounded with a base of santal
Black Fig & Vetiver: (woody) this alluring mix of peppery cedar, vetiver, and pomelo is sweetened with black fig and a touch of rose.
Gardenia & Peonies: (floral) a graceful bouquet of floral aromas with notes of bamboo and crisp air.

Want to know more? Then download the July edition of the Bath & Body New Product Report here.

Home Fragrance Edit: Introducing Otherland

I spend a lot of my time looking at new home fragrances (my New Product Report for home fragrances contains around 100 new launches per month), but in the last 15 years of candle gazing I have to say that the market has never been more exciting than it is now. The ideas don’t seem to stop coming and there are some amazing brands out there on shelf. So I decided to start a mini blog series just to introduce you to some of the latest launches and new products. I’m also going to do on shelf edits so you can see what’s happening out in the marketplace, but one thing at a time!  So meet.. Otherland. This US candle brand is ultra luxurious a little kooky and seriously beautifully designed. You can check out their Instagram for the full story, but below are the latest new launches The Beach Club collection and the Awakening collection from this Spring/Summer plus their core range. 

Beach Club Collection

Brand inspiration for the collection: Our warm-weather vibe is instant nostalgia. Wrapped in fresh guest towels, half napping to the lilt of distant beach-side banter, lazing between moment and memory.

Stone Fruit (Pink)
Beach Plum, Peach Skin and Brown Sugar
Fresh Pearl (Blue)
Sea Crystal, Salt Water and Crushed Shells
Matchpoint (Orange)
Tennis Ball, Cut Grass and Cucumber

Awakening Collection

Brand inspiration for the collection: Flowers are blooming, summer’s within reach, and we’re seeing the world in a whole new light. It’s time to throw open the windows, strike a match, and let the fresh air mix with our freshest scents yet.

Ruby Root (Pink)
Sugarbeets, Grass and Ginger
Purple Petals (Purple)
Lilacs, Hyacinth and Lychee
Extra Hour (Green)
Shiso Leaf , Verbena and Mint

Core Collection

Working hand-in-hand with luxury perfumers, we’ve developed the five candles every home needs to create any kind of vibe.

Diptyque: Raw Materials in Colour fragrance range

‘Raw materials are to perfume what colours are to painting’

In June Diptyque released 5 best selling creations in colours inspired by their main raw material/key ingredient. The ‘Raw Material in Colours’ collection features Do Son, Eau des Sens, L’Ombre dans L’eau, Philosykos and Tam Dao. As fragrance combining for bespoke and personalised scents is such a big trend at the moment, the brand also suggests key combinations from the bodycare line that can be combined to make a perfect fragrance duo.

Do Son in turquoise to evoke the freshness of tuberose
Eau Des Sens in golden yellow reflecting the bright notes of orange blossom
L’Ombre dans L’eau in pink echoing the fruity and tangy rose notes
Philosykos in green mirroring the scent of fig leaves
Tam Dao in sweet orange reminiscent of the woody heat of sandalwood

A night at the ‘Fragrance Oscars’ with the French 2019 FIFI winners

The 27th French FIFI Awards took place on June 13th 2019 in the centre of Salle Wagram (Paris), bringing together hundreds of professionals and guests of the perfume industry. The French FiFi Awards differ from the UK and US ceremonies with their 3 distinct voting categories.

  • Prix du public – determined by the vote of Internet users
  • Prix des professionnels – determined by the vote of professionals whose companies are members of the Fragrance Foundation
  • Le prix des Experts – determined by the vote of a group of journalists and evaluators of adherent companies.

The public and the panel of professionals vote for perfumes belonging to the same categories and the industry experts, meanwhile, focus on the field of niche perfumery, as well as the exclusive ranges of major brands. Lots of events photos can be found here if you want to people spot! But now..drumroll please..the winners…

Prix du Public Best New Masculine Fragrance: Kenzo Aqua pour Homme

For Him, a dive into a contrasted water. Pink Berries splash the Walnut Leaf with their fresh, fusing notes, a one-on-one with singular, addictive vegetal accents. Crisp and gourmand Sandalwood marries with Cedar in a refreshing duo to surprise us: unctuous, precious, it lends subtle savory notes and vibrates with sensuality to sign this fresh and stylish woody scent.

Prix du Public Best New Feminine Fragrance: Cacharel Yes I Am

Top Notes: Mandarin, Raspberry, Cardamom.
Heart Notes: Ginger Flower, Jasmine, Gardenia.
Base Notes: Milk, Sandalwood.

A bold and daring perfume that will give you the confidence of a bold red lip. The oriental fragrance opens with fruity Mandarin and Raspberry before diving into a spicy floral heart of Ginger Flower and Gardenia. A creamy base of Milk and Sandalwood rounds off the captivating scent. Housed within an eye-catching lipstick bottle.

Prix du Public Best Feminine Luxury Distribution: Chanel Coco Mademoiselle Intense

An oriental, woody and ambery fragrance with an extreme character. The fragrance is structured around an overdose of patchouli, warmed by an ambery accord of Vanilla absolute and Tonka Bean. A heart of rose and jasmine and the contrasting freshness of citrus add their notes to write this powerful score.

Prix du Public Best Masculine Luxury Distribution: Azzaro Wanted by Night

Cinnamon, Mandarin, Cumin, Incense, Cedarwood, Tobacco and Cypress

Prix des Professionnels Best New Feminine Fragrance: Givenchy L’Interdit

The elegance of white flowers; bright orange blossom, addictive jasmine and creamy tuberose, paired with an ‘Intense Black underground’ accord made up of smoky vetiver, earthy patchouli and a sensual ambroxan.

Prix des Professionnels Best New Masculine Fragrance: Hermes Eau de Citron Noir

Inspired by Black Lime or Noomi Basra, a very flavourful dried lime (without the fresh notes) used in Middle Eastern cuisine. A striking and explosive scent with its innovative juxtaposition of accords including black tea and Paraguayan wood. Citrus fruits are bright and invigorating, while the smokier, woodsy aroma of black lime excites the senses. 

Prix des Experts: Best Independent Niche Fragrance: Memo Moroccan Leather

Recalling the white-meets-blue tones of Chefchaouen city and the delicate iris fields splayed throughout Morocco, this musky scent will transport you to the indigo city. Key notes of floral iris butter and ylang ylang combine with leather accord and smoky vetiver fraction oil to create the perfect balance of uplifting freshness and alluring richness, which lingers irresistibly on the skin.

Prix des Experts: Best Affiliated Niche Fragrance: Diptyque Fleur de Peau

A tribute to the mythical love between Psyche and Eros, which led to the birth of their daughter, Hedone. One scent can convey this legend: musks. At the heart of Fleur de Peau, they are cottony, soft or moist. Highlighted with iris and ambrette seed, they reveal their full tactile dimension.

Prix des Experts Best Fragrance in Exclusive Collection of Major Brands: Bottega Veneta Parco Palladiano XIV – Melagrana Eau de Parfum

Fresh and radiant, the EDP perfectly captures the aromas of spring’s awakening, with enticing notes that evoke the rebirth of flowers and fruits, anchored by an intense and resinous cedarwood base. Recalling the bursting vibrancy encapsulated within the juice-filled pearls of plump, ripe Pomegranates, tempered with the bright rays of early morning sunshine, the delicate pale pink juice boasts a sunny fragrance with hints of Mandarin and sweet Blackcurrant buds yet to bloom.

A night at the ‘Fragrance Oscars’ with the 2019 USA FIFI winners

Recently the US Fragrance Foundation held their annual awards ceremony celebrating the best new launches voted for by industry professionals and consumers. They also have a brilliant page of more info with packaging, social media and an Awards Journal published on Issu (sample below). Read on to see who won the votes to get one of the industry’s most coveted awards.

Fragrance of the Year: Women’s Luxury: Tom Ford Lost Cherry

Tom Ford’s Lost Cherry is a full-bodied journey into the once-forbidden; a contrasting scent that reveals a tempting candy-like gleam on the outside and a luscious flesh on the inside. Centred on black cherry, it’s accented with voluptuous fruit and breath-taking florals: Turkish rose and jasmine sambac for waves of sweet and tart. Peru balsam and tonka are juxtaposed with sandalwood, vetiver and cedar – giving freshness to the dry down.

Fragrance of the Year: Women’s Prestige : Jo Malone Honeysuckle & Davana

The wildness of honeysuckle, winding through the English countryside.
Climbing. Twisting. Ever more alluring after dark. Fresh with rose and the aromatic, fruity twist of davana. Woody with moss. Warmed by sunshine.

Fragrance of the Year: Women’s Popular: Ariana Grande Cloud

This addictive scent opens with a dreamy blend of alluring lavender blossom, forbidden juicy pear and mouth-watering bergamot. The heart of the fragrance is a whipped touch of crème de coconut, indulgent praline and exotic, vanilla orchid. Sensual musks and creamy woods add a cashmere like feel that seduces the senses.

Consumer Choice: Women’s Prestige: Marc Jacobs Daisy Love

This gourmand radiant perfume for women reveals its first notes in a vibrant burst of sweet cloudberries. Delicate daisy tree petals mingle with sparkling cashmere musks and driftwood to create a lasting and memorable gourmand twist

Consumer Choice: Women’s Popular: Victoria’s Secret Rebel Tease

You have no rules. So that’s how we made this fragrance. We asked our perfumers to create a floral that broke from tradition. And they delivered Tease Rebel, an urban bouquet tied in white leather. Wild Rose clashes with two types of Violets, a pretty mess of florals. Our signature White Leather note is sueded and softly musky. Unexpected. Edgy. A rebellious floral

Fragrance of the Year: Men’s Luxury: Bleu de Chanel Parfum

An aromatic, intensely woody fragrance. It opens with powerful freshness, then lingers with a precious accord of New Caledonian sandalwood that unfurls its generous, powerful notes in a dense and sophisticated trail.

Fragrance of the Year: Men’s Prestige: Dior Sauvage Eau De Parfum 

The powerful freshness of Sauvage exudes new sensual and mysterious facets, amply renewing itself with the signature of an ingenious composition.
Calabrian bergamot, as juicy and spirited as ever, invites new spicy notes to add fullness and sensuality, as the woody ambery trail of Ambroxan® is wrapped in the smoky accents of Papua New Guinean vanilla absolute for greater virility.
François Demachy, Dior Perfumer-Creator, drew inspiration from the desert in the magical hour of twilight. Mixed with the coolness of the night, the burning desert air exudes profound fragrances. In the hour when the wolves come out and the sky is set ablaze, a new magic unfolds

Consumers Choice: Men’s: Paco Rabanne 1 Million Lucky

Woody top notes pulse over addictive hazelnut. A fragrance with a beat. Stimulating the senses

Home Collection of the Year: Diptyque 34 Collection

The 34 boulevard Saint Germain candle has a scent which reveals itself as fresh, green and spicy accords. Damp mosses, crumpled blackcurrant leaves, sun-dried fig leaves all favorite raw materials.

Hall of Fame: Donna Karen Cashmere Mist

Donna Karan Cashmere Mist, is the iconic scent that started it all. A sheer, soft veil of Moroccan Jasmine, Lily of the Valley and Bergamot with warm undertones of Sandalwood, Amber and Musk. Created to seduce the senses, by a woman known for her great passion for all things cashmere.

Perfume Extraordinaire: A Lab on Fire Hallucinogenic Pearl

The air is warmed and stilled, the sky a hazy shade of blue. Here, free of all restrictions we stay up too late, rise too early, just to be here. Here, the gaze focuses, then looks past. Here, a sense of genuine divinity is felt between skin tones and Venetian blonde, leather and lace. And more, much more than this, we do it our way.
Top~ ambrette seeds, bergamot, pinkpepper berries
Mid~ violet, Iriseine De Laire, orris
Dry~ suede, blond woods, musks

A night at the ‘Fragrance Oscars’ with the 2019 UK FIFI winners

The UK’s 27th annual FIFI awards held by the Fragrance Foundation took place in May in London. The award winning fragrance products are listed in the article below and you can click to find information about best new media campaign, packaging or Retailer. Plus if you wanted to find out what brands and products were submitted for the awards you can click through to the Fragrance Foundation Finalists page. They also have a great Instagram page full of all the award winners and more, which is definitely worth following whether you are in the industry or just fragrance obsessed! So to kick off the fragrance Oscars..the first awards goes to….

Best New Home Fragrance Product: A Midsummer Dream – Roja Parfums

The enchanted woodland of Shakespeare’s imagination is able to come to life. Notes of Patchouli, Oakmoss, Tree Moss and Vetiver stage the forest floor whilst zesty Grapefruit blends with the liveliness of Cardamom and Pink Pepper to bring the whimsical spirit of the story to life. Titania, Queen of the Faeries, is written to have slept on a bed of Musk and Rose, which are both used in this potion, whilst the powdery balsamic tones of Carrot Seed blend with Orris and Musk to create an ethereal, dream-like state where fantasy and reality blur.

People’s Choice for Women: Chanel Coco Mademoiselle EDP Intense

An oriental, woody and ambery fragrance with an extreme character. The fragrance is structured around an overdose of patchouli, warmed by an ambery accord of Vanilla absolute and Tonka Bean. A heart of rose and jasmine and the contrasting freshness of citrus add their notes to write this powerful score

People’s Choice Men: Dior Sauvage Eau de Parfum

Spicy & juicy bergamot unfurls a woody trail enveloped in vanilla absolute.

Best New Independent Fragrance: Cloon Keen Atelier Roisin Dubh

A mythic Irish rose
A dusky haze of Damascena rose, entwined with a dry paper accord and ink-stained patchouli, unfurls into a brooding base of smoky incense, black pepper and tobacco absolute.
Róisín Dubh (little black rose) takes its name from a subversive 16th century song, which has become an enduring emblem to Irish writers.

Perfume Extraordinaire & Best New Women’s Fragrance: Diptyque Fleur de Peau

A tribute to the mythical love between Psyche and Eros, which led to the birth of their daughter, Hedone. One scent can convey this legend: musks. At the heart of Fleur de Peau, they are cottony, soft or moist. Highlighted with iris and ambrette seed, they reveal their full tactile dimension.

Ultimate Launch: Dior Joy

Zested Bergamot and Mandarin explode in unison with flowers. Grasse Rose, in both Essence and Absolute form, as well as heady Jasmine, blend with these delectable fruits in a vibrant smile. Warm and creamy sandalwood embraces us in softness. An intimate signature, the clear and powdery whisper of musks creates a tender and sensual skin-on-skin effect

Best New Men’s Fragrance: Diptyque Tempo

During the 60s, a certain scent was changing the world: patchouli. It conveyed a sense of freedom and spirituality that was closer to nature, and the hopes of a generation that was reinventing the future.
Tempo is a tribute to this olfactory icon. It is a nuanced composition of three patchouli extracts from the Indonesian Island of Sulawesi, that hovers between elegant and woody, enveloping and earthy. Elevated by violet leaf, Tempo vibrates on the skin with remarkable sophistication.

Holiday Fragrance Product of the Year: Diptyque Sapin de Lumiere

And that the stag spirit appears in the twilight forest! From this light is born the flaming fragrance of the fir trees, warmed by the delicate, neighbouring cedars.

Best New Fragrance Limited Distribution: Women: Alexander McQueen Parfum Collection

Click to visit the collection here

Best New Fragrance Limited Distribution Men: Acqua di Parma Blu Mediterraneo Cipresso di Toscana

The time-honoured fougère with an Italian slant that’s at once modern and classic. Evoking a cool breeze, it opens with a refreshing star anise and elemi accord that’s illuminated by sparkling notes of orange and petit grain. Sage and lavendin introduce an aromatic heart before a woody base of cypress and pine alludes to the serenity of being silently surrounded by nature.

Pinterest predicts 2019 trends

Just surfing and found this little nugget of info on Diary Directory and there are some interesting insights gathered from searches conducted on the Pinterest site. So to get in the know,  check out Pinterest’s  list of 100 top trends for 2019. 

Beauty

Hooray for grey: People are growing out their natural grey hair and letting that silver shine through. (Searches for going gray +879%)
Big bang theory: The next big thing in fringes? Baby bangs. In 2019, the just-above-brow crop is making the cut. (Searches for cropped bangs +51%)
Dip in: Wave goodbye to chipped nails! Powder dipping lasts longer than traditional gels, and is way easier to remove. (Searches for powder dip nails +442%)
Ooh-la-lashes: People are giving their lashes a lift with natural solutions—think grapeseed oil and aloe vera. (Searches for natural lash lifts +52%)
Just like magic: It may sound like sorcery, but old-school witch hazel is gaining popularity as a skincare solution. (Searches for witch hazel +305%)
Go glossy: Gloss is helping make people’s best features shine—from lips to lids. (Searches for glossy makeup +89%)
The standout pout: Smart mouths everywhere are pairing barely there makeup with a bold red kisser for added attention. (Searches for standout lip colour +467%)
Almond joy: Here’s a nutty new manicure trend: almond nails, named for the rounded shape of the nut. (Searches for almond nails+97%)
The next exfoliant: People are lathering up with gentle liquid exfoliators for brighter, smoother skin. (Searches for liquid exfoliator+58%)
Lilac locks: Prepare to see lots of lilac in 2019—this pretty pastel hair colour trend is growing fast. (Searches for lilac hair +1077%)

Health and wellness

Bring on the bakuchiol: Bakuchiol, the natural, gentler alternative to retinol, is the clear-skin choice among skincare buffs. (Searches for bakuchiol +275%)
Respect your elders: Elderberries are on the rise thanks to their healthy and anti-inflammatory effects. (Searches for elderberry recipes +685%)
The great indoors: Flexible bands that can strengthen your whole body? Sounds like an irresistible way to exercise indoors. (Searches for band workouts +1913%)
Natural ginger: People are getting back to their roots by using the soothing oil for baths, massages and even condiments. (Searches for ginger oil +659%)
Healthy habits: Diligent diners are using nutrition plans to be more mindful about what they eat. (Searches for nutrition plans +475%)
Bee earth friendly: No more cling film! Get stung by the freshest zero-waste trend: reusable beeswax wraps. (Searches for beeswax wraps +146%)
Getting very sleepy: Turns out the way to sleep like a log is to keep a sleep log—just one of many sleep-ish ideas to try. (Searches for sleep optimisation +116%)
Dry idea: People are ditching the alcohol and opting for a life of sobriety, turning to Pinterest for motivational quotes and non-alcoholic drink ideas. (Searches for sober living +746%)
DIY goat soap: The “greatest of all time” goat milk soap is easy to make, and gives a gentle, moisturising clean. (Searches for goat milk soap +231%)
Cape not included: Add matcha, maca and other superfood powders to juice or a smoothie for a superhero boost. (Searches for super powders +144%

Men’s style: Old meets new

Wash me: Welcome back, light-wash denim! (The ’90s called. They said, “you’re welcome.”) (Searches for light washed denim +70%)
It’s a sling thing: Carry the weight of just the essentials on one shoulder, sling-bag style. (Searches for sling bags +1184%)
The slick of time: Guys are looking classically cool around the clock with throwback wristwatches. (Searches for vintage watches+98%)
Clash with class: Plaid and polka dots? Tartan and toile? Mixing prints is the new power move. (Searches for mismatched prints+89%)
Vive le fade: People are buzzing about this trim for good reason: It’s neat, tidy and timeless. (Searches for french crop haircuts+84%)
Corduroy of course: 2019 is the Year of Corduroy, from comfortable weekend trousers to professorial blazers. (Searches for corduroy +507%)
Bottom’s Up: Men in flood-ready cropped trousers are showing off ankle and flashes of fashionable sock. (Searches for cropped trousers +671%)
Scarf it up: Plain or patterned, scarves are keeping necks warm and men looking stylish. (Searches for neck scarves +29%)
Look rad in plaid: It’s hip to wear squares. Prep-school plaid trousers can be dressed up or down, mixed or matched. (Searches for plaid trousers +267%)
No more no-shows: Sock it to ’em with quarter socks. Try a pop of colour or a fun print for fancier ankles. (Searches for quarter socks +266%)

Women’s style: Patterns of sustainability

Just kente get enough: From dashikis to cocktail dresses, African wax prints and kitenges look stunning on every continent. (Searches for african print fashion +229%)
Up your shell game: Hares beware: slow and steady wins the race with these versatile, sophisticated tortoise earrings. (Searches for tortoise earrings +679%)
Slay in your lane: People are riding high on bike shorts, for everything from workout wear to statement wear. (Searches for biker shorts +1323%)
Wrap stars: cosy, chic robe silhouettes mean never having to choose between comfort and style again. (Searches for robe silhouettes +689%)
Mod squad: People are going from zero to incognito in an instant with beautifully blocky oval sunglasses. (Searches for oval sunglasses +591%)
That bamboo you do: Stay connected to nature by carrying all the essentials in a striking, structured handbag. (Searches for bamboo bags +2215%)
Ruche hour: Flatteringly gathered gowns, trousers and coats are sending ripples through the style world in 2019. (Searches for rouche +108%)
Say it with sneakers: Finally feet get the starring role they deserve, supported by kickin’ colours and lit laces. (Searches for statement sneakers +2211%)
Second skin: Step aside, leopard print! This hypnotic pattern just slithered into the lead (and tights and skirts and…). (Searches forsnake print +642%)
Ethical threads: Rentable looks and recycled materials make for world-stopping looks that don’t punish the planet. (Searches for sustainable fashion +34%)

Find more info: www.pinterest.co.uk

Cannabis oil will be trending in personal care in 2019

As more countries are now legalising cannabis for medicinal use, we see the plants power ingredient, a compound called Cannabidiol also known as CBD, become big news in the beauty industry, especially in skincare. 

Herbivore Emerald Facial oil; Deep moisture meets flash absorption in this skin calming and seriously hydrating blend of Omega-rich and irritation soothing Cannabis Sativa Seed (Hemp) Oil

So before anyone starts saying the beauty world has gone completely potty (sorry, it had to be done) it turns out that CBD is a bit of a wonder ingredient in wellness, you could say it will be the high note of 2019 (yep, I’m still going)! Plant power, from seed to stem or farm to face is huge business – consumers want active ingredients that have an actual effect. Pretty packaging and wild, unsubstantiated claims just won’t cut it. So enter plant goodness, especially anything with CBD, as although it’s been making an appearance in 2018 in niche, indie and luxury this ingredient will be going mainstream in 2019. Check out a few of the latest launches, from bath salts to soap and face oils.

SKINCARE WONDER EFFECT: Cannabidiol, the compound found in cannabis won’t get you high, but is believed to soothe pain, inflammation, and anxiety.  Its unique concentration of essential fatty acids (EFAs), antioxidants, proteins, and anti-inflammatory properties, nourish, protect, and renew your skin.

High is a revolutionary beauty brand powered by Cannabis sativa (not CBD) and formulated using only Cannabis seed extracts. Alongside the cannabis seed their facial oil includes; Bioflavonoids – Red Grape Seed, Cranberry, Pomegranate and Black Cumin plus Potent Plant Oils such Coconut, Black Currant Seed, Argon, and Cranberry. All in all a powerhouse of natural ingredients! 

Cannuka is the unique combination of cannabis and Manuka honey. CBD (derived from hemp), is a non-psychoactive compound found in the cannabis plant, with anti-inflammatory and antioxidant qualities that protect the skin. Manuka honey originates from the Manuka bush in New Zealand, which is part of the Tea Tree family. Manuka honey is world renowned for its vast healing properties. Cannuka’s two natural ingredients connect nature and science to bring together beauty and health.

Murad has tapped into the stress-relieving skin care trend with the launch of Revialixir Recovery Serum, its first product to contain cannabis oil.

The NYTimes recent piece on the influence of cannabis in beauty mentioned; Lord Jones, which is based in Los Angeles, as not the only brand to market a pain-relieving CBD body lotion, but one of the chicest. Founded in 2016 by Robert Rosenheck, who has a branding background, and his wife, Cindy Capobianco, who has led public relations for Banana Republic and marketing for Gap, it is a leader in a movement to make marijuana more attractive to a mainstream audience. They said that the  packaging, with a baronial crest and gold accents, would look at home in a fashionable department store. Also it doesn’t hurt that quite a few big celebrities use the product, especially on feet that need to be in skyscraper heels all night long! 

Vertly Bath salts with CBD also use locally wild-craft yarrow, marjoram and rosemary herbs, a slow extraction process, and infuse with minerals, salt and essentail oils – sounds like self care bliss! 

For more info on new launches and new products subscribe to our New Launch Report or buy the latest edition. Plant power was highlighted in the New Product Report for Bath & Body in November 2018.

This Report is published monthly with all the latest product launches, new ingredients, new scents, trends, innovation, new product development and industry news you need in a ready to go format.

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